Laura Hammarstrom is the founder of Laura Hammarstrom, CMP, LLC, a company that provides a comprehensive suite of professional, customer-focused, on-site event management services. As event manager and travel director, she specializes in on-site event management, incentive travel, VIP experiences, corporate meetings, international conferences, pharmaceutical programs, festivals, and interactive experiences.

Prior to becoming an entrepreneur in 2017, Laura worked as Events and Experiences Manager at Walton Enterprises and Walmart Corporate. As Senior Event and Project Manager for the Walmart International President and CEO, Ms. Hammarstrom managed strategic projects and events, both domestically and internationally. As Director of Special Projects in the United Kingdom, she generated more than $1 million in public relations value, raised $20 million for charities, and received an ASDA Excellence Award.

Laura thrives in a fast-paced, challenging environment. She is detail-oriented and experienced in driving all aspects of projects, including developing strategy, directing vision, contract negotiations, operations, vendor sourcing, and budget management.

Ms. Hammarstrom’s event management portfolio includes Walmart International Associates Conference, Walmart Presidents’ Roundtable, Bentonville UP Urban Air Mobility Summit, Rapha Prestige Ozarks, Oz Trails Glow Ride, Rotary International Women’s Day Celebration, Bentonville Film Festival, and many more.

Laura is an avid world traveler and biking enthusiast. She personally planned, funded, and traveled to over 60 countries worldwide and resided in the United Kingdom and New Zealand.